theQoos’ ‘virtual’ fan Q&A events invite fans to upload short question videos to the platform, where other users can ‘like’ the video to up the chances that the artist will see the video. The artist then will choose their favorite questions among the top entries, answering them through a series of response videos personalized for each winning fan.

     LOONA recently topped iTunes charts in over 30 countries with their latest mini-album ‘&,’ kicked off their Q&A event through theQoos on June 29. BM, who recently made his solo debut with the ‘triple single’ album ‘The First Statement,’ launched his Q&A event on June 30. Fans will submit questions until July 19 for LOONA and July 12 for BM, and the response videos will be released within the following days.

     theQoos began the Q&A events to ease communication between global fans and K-Pop artists, giving these fans additional visibility with their favorite K-Pop stars without having to travel to Korea or struggle with language barriers. Since the launch of the virtual Q&As in late 2020, this unique fan-run interview format has attracted collaboration with a growing number of K-Pop acts wanting to get in touch with their overseas fans, including ACE and Chungha.

     Participants are encouraged to submit their video questions in fun and creative ways. The more love their video receives from other users on the app, the higher the chance that the artists will see their video and choose to respond to it. Camera shy fans are not required to show their faces in their submissions. theQoos’ translation team will handle translation and subtitles to ease communication between their idols and fans.

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